CUED Publications database

Customizing roadmapping

Phaal, R and Farrukh, C and Probert, D (2004) Customizing roadmapping. IEEE Engineering Management Review, 32. pp. 80-91. ISSN 0360-8581

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The T-Plan fast-start approach provides a template and a set of customization principles that provide benefits in their own right, as well as initiating a longer-term process. The fast-start approach can be used to explore a particular strategic issue without the commitment to continue to develop an ongoing and embedded process. However, the option to do so is one of the outcomes of the approach and can lead to a strong, well-grounded roadmapping process.

Item Type: Article
Depositing User: Unnamed user with email
Date Deposited: 16 Jul 2015 14:02
Last Modified: 09 Oct 2015 00:25
DOI: 10.1109/EMR.2004.25111