CUED Publications database

Service innovation in the digital age: key contributions and future directions

Barrett, M and Davidson, E and Prabhu, J and Vargo, S (2015) Service innovation in the digital age: key contributions and future directions. MIS Quarterly: Management Information Systems, 39. pp. 135-154.

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Abstract

Over the last decade, there has been an increasing focus on service across socioeconomic sectors coupled with transformational developments in information and communication technologies (ICTs). Together these developments are engendering dramatic new opportunities for service innovation, the study of which is both timely and important. Fully understanding these opportunities challenges us to question conventional approaches that construe service as a distinctive form of socioeconomic exchange (i.e., as services) and to reconsider what service means and thus how service innovation may develop. The aim of this special issue, therefore, is to bring together some of the latest scholarship from the Marketing and Information Systems disciplines to advance theoretical developments on service innovation in a digital age.

Item Type: Article
Subjects: UNSPECIFIED
Divisions: UNSPECIFIED
Depositing User: Cron Job
Date Deposited: 17 Jul 2017 19:55
Last Modified: 07 Sep 2017 01:43
DOI: