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An investigation of customer delight during product evaluation: Implications for the development of desirable products

Evans, S and Burns, AD (2007) An investigation of customer delight during product evaluation: Implications for the development of desirable products. Proceedings of the Institution of Mechanical Engineers, Part B: Journal of Engineering Manufacture, 221. pp. 1625-1640. ISSN 0954-4054

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Item Type: Article
Subjects: UNSPECIFIED
Divisions: Div E > Production Processes
Depositing User: Cron Job
Date Deposited: 05 Jan 2012 16:10
Last Modified: 13 May 2013 01:02
DOI:

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