CUED Publications database

Brand and Product Integration in Horizontal Mergers and Acquisitions

Vu, DA and Shi, YJ and Gregory, MJ (2010) Brand and Product Integration in Horizontal Mergers and Acquisitions. European Journal International Management, 4. pp. 79-118.

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Item Type: Article
Subjects: UNSPECIFIED
Divisions: UNSPECIFIED
Depositing User: Cron job
Date Deposited: 04 Feb 2015 23:44
Last Modified: 05 Feb 2015 02:05
DOI: