Vu, DA and Shi, YJ and Gregory, M (2010) Brand and product integration in horizontal mergers and acquisitions. EUR J INT MANAG, 4. pp. 79-119. ISSN 1751-6757
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| Item Type: | Article |
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| Uncontrolled Keywords: | brand product integration M&As value creation competitiveness RESEARCH-AND-DEVELOPMENT TO-BUSINESS MARKETS INDUSTRIAL-PRODUCTS PRIVATE LABELS VALUE CREATION LIFE-CYCLE STRATEGY-DEVELOPMENT BUY DECISION VALUE CHAIN EQUITY |
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| Subjects: | UNSPECIFIED |
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| Divisions: | Div E > Strategy and Policy |
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| Depositing User: | Cron Job |
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| Date Deposited: | 07 Mar 2014 11:28 |
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| Last Modified: | 17 Mar 2014 14:40 |
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| DOI: | |
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