Vu, DA and Shi, YJ and Gregory, M (2010) Brand and product integration in horizontal mergers and acquisitions. EUR J INT MANAG, 4. pp. 79-119. ISSN 1751-6757
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|Item Type: ||Article|
|Uncontrolled Keywords: ||brand product integration M&As value creation competitiveness RESEARCH-AND-DEVELOPMENT TO-BUSINESS MARKETS INDUSTRIAL-PRODUCTS PRIVATE LABELS VALUE CREATION LIFE-CYCLE STRATEGY-DEVELOPMENT BUY DECISION VALUE CHAIN EQUITY|
|Depositing User: ||Cron Job|
|Date Deposited: ||20 Feb 2012 12:10|
|Last Modified: ||01 Jul 2013 01:06|
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