Probert, D and Dissel, M and Farrukh, C and Mortara, L and Thorn, V and Phaal, R (2012) The process of making the business case for technology: A sales and marketing perspective for technologists. Technological Forecasting and Social Change. ISSN 0040-1625
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|Item Type: ||Article|
|Divisions: ||Div E > Strategy and Policy|
|Depositing User: ||Cron Job|
|Date Deposited: ||07 Mar 2014 11:46|
|Last Modified: ||17 Mar 2014 14:22|
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