CUED Publications database

Making the case for inclusive design.

Waller, S and Bradley, M and Hosking, I and Clarkson, PJ (2015) Making the case for inclusive design. Appl Ergon, 46 Pt . pp. 297-303.

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This paper describes the University of Cambridge, Engineering Design Centre's (EDC) case for inclusive design, based on 10 years of research, promotion and knowledge transfer. In summary, inclusive design applies an understanding of customer diversity to inform decisions throughout the development process, in order to better satisfy the needs of more people. Products that are more inclusive can reach a wider market, improve customer satisfaction and drive business success. The rapidly ageing population increases the importance of this approach. The case presented here has helped to convince BT, Nestlé and others to adopt an inclusive approach.

Item Type: Article
Uncontrolled Keywords: Automobiles Commerce Consumer Participation Disabled Persons Equipment Design Human Engineering Humans Organizational Case Studies Telephone
Divisions: Div C > Engineering Design
Depositing User: Cron job
Date Deposited: 16 Jul 2015 13:12
Last Modified: 12 Oct 2015 04:25
DOI: 10.1016/j.apergo.2013.03.012